Overview
For 2+ years at YUJ I've been designing products and working directly with business leaders and product teams to create useful, intuitive, and viable product experiences.
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Work confidentiality limits public project details. Request access to my locked PDF portfolio via LinkedIn or E-mail.
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Project
Completed 5 projects;
Internal and Client based
Years
2022-2024
IIOT, Digitising plant operations, Service design, UX design
Data driven manufacturing
PROJECT BRIEF:
Re-design of Digital factory platform that enables manufacturing units and shop floors of 8 departments of India's top automative industrial plant to connect with each other through data driven insights.
UX Research, UX design, Service design, Service Blueprinting
E-auction platform design
PROJECT BRIEF:
To reimagine & redesign the customer journeys in the e-auction platform to stay ahead of changing times.
UX Research, User interviews, Surveys, UX design, prototyping, POC
Elevating AMC purchase
PROJECT BRIEF:
To redesign the "Purchase AMC" flow, focusing specifically on enhancing the experience for mobile users seeking to subscribe to their Annual Maintenance Contract (AMC) for their water purifier.
UX Research, User interviews, UX design, prototyping, POC
Driver Booking app
PROJECT BRIEF:
To introduce an on-demand driver services platform for one of the top Indian automobile company by simplifying the process of hiring drivers for personal vehicles, reinforcing the brand's dedication to comprehensive transportation solutions
Content strategy, Visual hierarchy and layouting, Desk research and user research
Design toolkit revamp
PROJECT BRIEF:
To elevate efficiency by integrating new rebranded guidelines, colors, and innovative ideas into YUJ intranet-accessed design toolkit, featuring templates for keynotes, excel sheets, and essential project documents.
© 2024 by Namita Thomas